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Web Design
What a web site can be Web sites can be divided into the following groups: An Advert The simplest way of using the web is an an advertisement for your company. Picture this as a shop window where people can browse. A nice clean shop window showing what you have to offer encourages people to find out more about you. Many people like to have a look on the web to make sure that you have the capacity to help them before they contact you. Picture it like looking at the outside of a cinema to see if a particular film you wish to see is showing. Consumers realise that it's much faster and easier to look at five different cinema listings on the web than to phone or visit five cinemas and ask the question. A Catalogue Ten years ago on a Saturday morning, you make have woken up at 6.30am and rushed into the town or city centre in search of a particular purchase you wished to make on that day. Let's say that, for the sake of argument, it was a rare LP or book. You may have had to visit 5, 10, 20 or even 30 stores only to find that they didn't have it. You could have phoned each one of them. Again, this takes time and effort. Today's web minded consumers realise that this can only be tiring and disappointing. By cataloguing all their products, a music store can quickly and easily inform a customer whether they have the recording or not. By letting a web directory such as 'Yahoo' or 'Lycos' catalogue their availability of this product, it becomes as easy for a customer as typing the artist and title and the area they live in. The answer is given to who stocks it, and then the customer can go straight out to buy it. A Shop As computers and the Internet have developed, so has the security which goes with it. Recent statistics show that consumers are no more worried about entering their credit card details into a web site than they are giving their details to a waiter in a restaurant. Once all products are catalogued, databases maintain stock levels, new products can be added, and prices can be changed easily to run your global online store.
How we work with our customers to achieve the best results Before we start thinking about web design, the first and most important job we have is to understand your business to establish the following factors: The use of your product or service Your corporate image ( colours, logos, style, personality) Your target audience Which elements of your business can be used as content on your site The amount of interactivity you need with your customers for your product or service Which interactive elements we can add to your site to benefit you How we can tie all the elements of your business into a site map Once we have spent some time together, the next stage is to combine all the elements together to create a site map. This map forms the family tree of your site and shows us all the various sections of your business which we will feature in the site. It also gives a clear picture of how users will get to each section to ensure that navigation is easy.
Based on your choice of colours and design style, we will also give you ideas of the appearance of the web site. Once this is approved, we will agree a schedule which will include the following details: General content A date to receive text for the site from you Dates, locations, and personnel for photography if required Collection of logos and images Estimated completion date From this point on, we will deal with the design and allow you to see the development every day on our design area on the web. We really must stress the importance of promptly passing on to us, the information you wish to publish on your web. Please remember that we are at your service on e-mail, telephone and in person to make sure that the development of your web site is 100% correct at all times. |
